Vision and Mission, Core Values
Vision:
We aspire to be the leading quality commercial bank in Vietnam driven by professionalism and integrity.

Mission:
- Help clients achieve their aspirations by offering customer-centric services and solutions.
- Deliver diversified range of high-quality products and solutions, optimizing the innovative technologies.
- Create a work environment that encourages and rewards diligent and highly-motivated employees.
- Generate value for all stakeholders: clients, shareholders, employees and communities, through the continuous growth of our business.

Core Values:
- Customer First and Reliable Service
- Ethics and Transparency
- Creativity and Improvement